If you've read earlier RCP posts, you may have read about some of the pitfalls to avoid if you are planning an upcoming wedding.
Today I wanted to mention a subject which has been largely ignored, but which may be of great importance to you as you survey the myriad of options available today in Wedding Photography.
Frequently we hear future Brides ask if a High Resolution (Hi-Res) DVD comes with a Package. A Hi-Res DVD grants the Bride and Groom the right to print as many images as they desire. On its face, this sounds like a great idea; however, if you look a little deeper, you can avoid "Pitfall #11".
With the advent of Digital Capture, Brides are often deluged with a proliferation of images taken on their Wedding Day. Almost invariably, little - if anything - is done to adjust, enhance and retouch them. To do so would require 15-18 hours of studio time per wedding - and that is NOT going to happen with a large Studio which may photograph as many as 4-8 weddings in a given week. Most Studios will choose perhaps a dozen images - out of the hundreds and hundreds captured - and use those as representative samples from your wedding.
Bridal "guides" have not yet picked up on the fact that if you obtain a Hi-Res DVD of your images you will undoubtedly be receiving a "rough draft" version of your images which are not (yet) fit to be printed!
One Studio has solved this problem by placing an asterisk next to the offer for a Hi-Res DVD. When traced to the bottom of the pamphlet, the reader finds: "Studio does not warrant or guarantee the quality of images printed from this DVD".
The bottom line? Know what you are going to be receiving if you intend to print your own prints from a Hi-Res DVD!
At RCP, we take the time to adjust, enhance and retouch every image before you see them to make them "Lab-Ready". Hi-Res DVD's from RCP are manicured to bring them to the state of beauty which you expect to find in finer Wedding Photography. Here are a couple of examples from a wedding just a two weeks ago:
Here is the image our Bride received
This is the original - before enhancing and retouching.
Let me ask you: Which one do you prefer?
On a wedding day, our Brides go to great lengths to find the perfect dress, have their hair done, and pay close attention to countless nuances to make sure they look their best. Shouldn't your Wedding Images show you in the best possible light also?
Here are a couple more side-by-side images:
"Lab-Ready" image Image without enhancing and retouching
Here is the bottom line: If you are interested in obtaining a Hi-Res DVD, be sure you know what you will be receiving!
Here are some suggestions:
- If you are intent on obtaining a Hi-Res DVD, avoid Photographers who "shoot and burn" or "shoot and post". These images will be in "rough draft" form and not suitable for printing
- Ask your Photographer if ALL images from your Wedding Day will be adjusted, enhanced, and retouched
- Be sure that all your Wedding Day images are "Lab-Ready"
If you have further questions regarding Hi-Res DVD's, feel free to email Robert Charles Photography at email@example.com . We're here to help!